Tuesday, July 6, 2010

Marketing with Video, Mike Delaney



In following up with our Marketing Your Music 101 articles on of my singer song writer friends, Mike Delaney, took the info and applied it to his video on Youtube, "Drill Baby Drill"

Note all the things he did:
• Good title with web address in it back to his site.
• He recorded the song with enough vocal volume so that the CC transcription feature of YouTube could get a clear Close Caption, watch it scroll by, very good
• A link first in the description, with a copyright, and then the lyrics of the song, he even went one step further and added in the chords so that others can play. Very cool
• Lots of keyworded relevant text, and then good keywords

Follow up:
What else could Mike do, he could put in the links to his store page, or a link to CDBaby so people could buy, Here is the store link, http://www.mikedelaney.org/CD.html
You can also put links to the his other videos in the descriptions or use the annotation feature of YouTube and drop a link in there.  Next steps would be to put this video on a Hubpage or a Squidoo page with some oil drilling related info. He could also put in contact info, but you can do that through YouTube.

What else, post your video on a blog or website using the embed code from YouTube. I just wrote a post about this and dropped the video into my AcousticMusicTV.com blog, this create a backlink for Mikes video and helps promote it. Also now my readers will see it and maybe come on over. Remember viewing off the YouTube platform counts just as much as watching it on the YouTube platform, Huge amounts of traffic are generated off of these video links. You can create a series of these blogs or have friends with blogs and cross promote each others videos, it really helps

All of this is important in promoting your music.

Great job Mike

Friday, July 2, 2010

Getting Your Music Up on YouTube

Working this afternoonon turning the Marketing Your Music 101 using YouTube post into a series on publishing your music using YouTube and its global reach, just recorded the first one more to come.

You can view it at UStream.com

Acoustic Music TV Notebook Chord and Music Chart, Second Edition

News Release
Today we are please to announce the release of the second edition of our Notebook Chord and Music Chart book. Updated for 2010 and doubled in size this is the essential Guitar, Mandolin, Ukulele and Banjo chord and music charts book.  Simple, clean fingering charts for all players showing the 7 basic guitar chords, A-G for major, minor and seventh chords.

Also includes the I, IV, V chord progression for each key.  Plus movable guitar fingerings for Barre Chords, Arpeggio scales, and soloing scales for folk, country, rock and blues.  Basic Mandolin full and 2 finger chords and the I, IV, V progression for each key and movable arpeggio scales.

The charts are designed for taking with you when you go jamming with your friends.  We have also added in Ukulele chord charts, and Banjo chord charts for G and D tuning. Along with blank sheet music pages with chord boxes for guitar, mandolin, ukulele and banjo. Bound with coil binding so the book can open and lie flat, easy to read, or in pdf format that you can print out for your jam or practice book.  A great reference guide for every beginning player.

Book is available at Lulu.com

and Amazon.com